Making an automotive President’s Day Sales Event spot that is cool and cuts through the clutter is difficult. Luckily, after playing the video game Saints Row, we decided a trap music remix of “Hail to the Chief” is just what we needed. No script. No voiceover yelling at you. Just pure Presidents having fun.
Agency: St Gregory Group
Client: Cincinnati-Northern Kentucky Honda Dealers
Creative Director: Greg Phillips
Custom Music: Storyocity
Software: Maxon Cinema 4D / Octane Renderer / Adobe After Effects
